Investments on the internet have become an indispensable attribute in today's world, without which it is probably no longer possible to imagine one's life. Investment is the investment of money in order to make a profit in the future. There are many places to invest nowadays. For many people this is the main way of making a profit, and rightly so, it's a good income to live on, the main thing is to earn or build up your first capital, we'll talk more about that. 

A great option to increase income and make money work is investing. Many people may think it's complicated and requires specific skills, but you only need to delve a little deeper into the subject to realise that investing is something that everyone can do. In this article, we will look at how to invest in Adidas shares.

History of Adidas 

Adidas is the most famous European manufacturer of sportswear, footwear and accessories that was founded by Adolf Dassler in the German city of Herzogenaurach in 1949 and has almost 3000 official shops all over the world, 780 of which operate in Russia. Adidas has a staff of over 53,000 people.

Adidas is one of the best known companies in the development, production and sale of sports goods. The products of this European manufacturer are in high demand both in the EU and in other parts of the world. The German manufacturer owns such subsidiaries as Reebok, TaylorMade-Adidas Golf, Mitchell & Ness Nostalgia Co. and Five Ten, among others.

The long-running rivalry between Adidas and Puma is the story of the Dassler brothers. However, it was still a long way off, as they began their journey in business together. But Adolf, later to become the creator of Adidas history, already at that time realised that the business had to evolve towards sports: shoes, clothes and accessories. In 1924 the company Gebrüder Dassler was founded. Some sources report that Rudolf joined the family business just before it opened.

The reluctant brothers, who had been working together for a long time, do split up and become major competitors. They gave us the immortal Puma versus Adidas rivalry. Who knows for sure what caused Adolf and Rudolf to quarrel.

Despite the heated feud between the brothers, they parted peacefully enough. However, the problems in the relationship between the two companies were clearly visible. Unsurprisingly, as we are talking about principled rivals. However, the feud had a positive impact on the history of Adidas and Puma, with both companies encouraging each other to develop.

Choose stocks for investment
Choose stocks for investment

In the history of Adidas, there are many examples of collaborations with internationally renowned performers. Athletes alone were not enough for effective promotion. Perhaps the main find was the sound producer, rapper Kanye West, who had previously broken his contract with Nike.

According to Forbes, the Adidas brand now has a market capitalisation of $44.9 billion and employs around 60,000 people worldwide. 

The company has also collaborated with Snoop Dogg and other famous musicians, actors and designers. All this allowed the "German machine" to consolidate its position on the sportswear market. We could talk about Adidas for hours, as the company continues to conquer new markets, collaborate with international stars, and sponsor major sports tournaments.

The history of the Adidas company has been a complex journey from a small factory to a corporate size with production centres all over the world. It has been successful thanks to the ability and willingness to create innovative products, to collaborate with the best in the business and to match them. Adolf Dassler has given us not just three stripes, but a great story that is impossible not to admire.

How to invest in Adidas shares? 

Adidas shares are attractive because the company has taken over the entire fashion market. They cater to athletes, sports casuals, the discriminating mindset of tourists, and professional footballers. As well as clothes, the brand also produces golf and hockey accessories. The famous three stripes on the silk sleeve - fashion hasn't changed for the past 50 years.

Shares in Adidas have been growing consistently in recent years as they have been recognised amongst the best brands on the stock exchange. Adidas is listed on the major European stock indices Euro Stoxx 50 and DAX 30 (GER30) and every year it sells around $650m worth of products. 

Stock trading conditions
Stock trading conditions

Today, the company's securities are traded on Frankfurt's stock exchange under the ticker ADS. It is also traded on the Romanian, Hungarian, Austrian, Italian, Swiss, Mexican and English exchanges. A big plus for those wishing to invest in Adidas shares is the annual dividend payout, which is gradually increasing.

The stock exchanges are online, so you don't even have to get out of bed to buy Adidas shares!

If you're thinking of starting to invest in Adidas shares, you need to know and understand the specifics of its business model. Adidas uses a unique form of technical analysis called the Pareto Method. Adidas uses this method to determine its net profit. Technical analysis should be combined with a simple understanding of stock trading, and it is not as complicated as it may seem at first glance.

Invest in Adidas shares
Invest in Adidas shares

The Pareto method determines the purchase price of Adidas shares based on five key financial indicators, including net profit and loss, balance sheet, P/L and CAGR. Technical analysis requires an understanding of how the stock market works. It will be ideal to read the experts' experience and advice, which will help avoid typical mistakes in investing in Adidas shares. Proper preparation will largely be the key to a successful start. 

Adidas shares offer a reasonably good potential return for investors. The Adidas share price has already risen by more than thirty per cent from its original purchase price, so it is not unusual for the value to keep rising.

Information about Adidas shares
Information about Adidas shares

The most important thing to remember when investing in Adidas shares is that there is no need to take risks and invest in dubious projects, keep in mind the rules of investing. The basic rules of investing, which every investor should know, will help you reduce the risks and reach a steady profit, as well as focus on how to raise your first capital.

To begin with, you need to raise capital or earn it if you are serious about investing. Investing in Adidas stock at the moment offers a big advantage: anyone can start making a profit and then reinvest the profits to increase the capital. 

Always choose the right and proven business and do not invest in the first project. Always check the company you are going to invest in. One of the main rules, do not invest the last of your money, full stop. Invest free money, on which you do not depend, it is more correct to say not needed at the moment. There are many examples of people taking loans, mortgaging property and then losing everything. You came to make money, not to lose it!

One of the main rules when investing in Adidas shares is not to spend the profits, but to allocate them to other projects to increase profits. You need to realise how much you can earn at the moment and how much you would like to. Set yourself only a realistic goal and when you achieve it, you can create a financial safety cushion and spend the profits.

The last rule is that you should self-actualise and reach the peaks that get in the way. Take apart new projects, make analyses and conclusions. Learn to make your own investment portfolio, create plans and strategy for the future. Your strategy and portfolio should produce a constant passive income day in and day out!

If you are planning to learn how to invest in Adidas stock through the new digital internet world, you need to learn how the stock market works. It can be easy to be tempted by the high returns of some companies and forget about the risks. Just remember to do your research and your investment will be a great success!

How to buy Adidas shares? 

Today, investing in stocks is a very popular way of earning passive income. With the right approach, you can not only make a profitable investment, but you can also make a profit in the form of the difference between the sale/purchase price or dividends.

As you know, stock exchanges do not deal directly with customers, so to buy Adidas shares, we recommend that you first choose a proven platform. After that, you need to complete a simple registration with a broker who provides access to the European exchanges. You need to provide your personal details (name, email address) and confirm the registration process. It is important to do this so that you always have access to the trading platform and the trading accounts opened on it. 

Registrating on the investing platform
Registrating on the investing platform

After registering we recommend that you first get access to the demo account, which is a trial account. The demo account does not differ from a regular one in terms of its basic parameters and features. You can trade on this account with virtual funds. 

Demo Account gives you a chance to get priceless experience in trading Adidas shares, learn how to handle different situations, explore the trading platform features, etc. Just get started, the most important thing is the first step!

In fact, when you deem it necessary, you can change your demo account to a real account by including it at the end of the registration. Before you start investing in Adidas shares, you must make a minimum deposit into a real account in any way you like. Starting with micro amounts and then expanding your investment portfolio, you will get a smooth increase in profits and gain experience.

How to open account
How to open account

Adidas share prices are influenced by factors common to the entire European and global sportswear market as well as a number of company-specific factors. For instance, you need to follow the development of the company's sales and earnings and the actions of the management, especially with regard to the issue and redemption of its securities.

When you want to withdraw funds, you fill out a withdrawal request (online) and choose your payment method. This is carried out in a quick and simple process. Once the withdrawal is approved (you must meet the requirements), you select the amount and complete the process (it takes 24 to 72 hours for the money to be available).

The Adidas group has a truly global reach - they design, manufacture and sell over 900 million products worldwide, making them one of the most common sportswear manufacturers. Take control of your financial future now!

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